Understanding Commercial Telephone Solicitation: Legal Framework and Implications

Definition & Meaning

Commercial telephone solicitation, commonly known as telemarketing, is a marketing strategy where sales representatives contact potential customers via telephone to promote and sell products or services. This practice is regulated by various federal and state laws to protect consumers from unsolicited calls and potential fraud. The Telephone Consumer Protection Act of 1991 is a key federal law that governs commercial telephone solicitation in the United States.

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Real-world examples

Here are a couple of examples of abatement:

Example 1: A company calls individuals on a list to offer a discount on home security systems without prior consent. This is considered commercial telephone solicitation.

Example 2: A telemarketer contacts a consumer to promote a new credit card offer, which the consumer did not request. This scenario may lead to a violation of telemarketing laws.

State-by-state differences

State Key Regulation
Washington Regulated under ARCW § 19.158.020, which defines unsolicited calls and sets specific rules for telemarketers.
California Has strict regulations under the California Telemarketing Act, requiring telemarketers to register and comply with additional consumer protections.
Florida Enforces the Florida Telemarketing Act, which includes a "Do Not Call" list and additional restrictions on telemarketing practices.

This is not a complete list. State laws vary, and users should consult local rules for specific guidance.

Comparison with related terms

Term Definition
Telemarketing Broadly refers to any marketing conducted via telephone, including both solicitations and follow-up calls.
Cold Calling A specific type of telemarketing where calls are made to individuals who have not expressed interest in the product or service.
Robocalls Automated calls that deliver a pre-recorded message, often used for telemarketing purposes, but heavily regulated under the TCPA.

What to do if this term applies to you

If you receive unsolicited calls and believe they are violating telemarketing laws, you can:

  • Register your number on the National Do Not Call Registry.
  • File a complaint with the Federal Trade Commission (FTC) or your state's attorney general.
  • Consider using legal forms to draft a formal complaint or cease-and-desist letter.
  • If the situation is complex, consult with a legal professional for tailored advice.

Quick facts

  • Typical Fees: Varies by state and nature of the complaint.
  • Jurisdiction: Federal and state laws apply.
  • Possible Penalties: Fines for violations can range from hundreds to thousands of dollars.

Key takeaways

Frequently asked questions

The TCPA is a federal law that regulates telemarketing calls, including restrictions on unsolicited calls and robocalls.